In the Ads section you can:
- Check for issues that could be negatively affecting your results
- Set your own filters and alerts to monitor your performance
- Schedule your ads depending on your best performing time of day
- Create Responsive Search Ads (RSA) from ETA
- Edit RSAs
- Manage Responsive Search Ad Assets in Bulk
- Copy and Edit Dynamic Search Ads in bulk
Check for issues that could be negatively affecting your results
Adalysis scans for many issues related to your ads and, whenever any of them is found, notifies you on your dashboard. These issues include (click on the relevant link to find out more):
- Duplicate ads
- Disapproved image and text ads
- Adgroups with 0 active ads
- Adgroups with only 1 ad
- Adgroups with too many ads
- Ads with unsecure URLs
- Adgroups with more than 1 RSA
- Adgroups with no RSA
Set your own filters and alerts to monitor your performance
In addition to the default alerts available in Adalysis, you can always build your own filters and set your own alerts. In the Ads section, click on the Filters and then the Create filter button. When you set the criteria and hit Apply, the grid below will filter out only relevant ads.
If you want to save the filter for later usage, click on the button Save. You will see an additional pop-up, where you will be able to define the name of the new filter, as well as enable automated alerts to notify you about new matched results for the filter. You can also decide if you want to apply the saved filter to only one or multiple Adalysis accounts.
Schedule your ads depending on your best performing time of day
Ad Scheduling allows you to schedule specific ads (or groups of ads) to be automatically enabled/paused at a specific time in the future. You can configure an ad to automatically change status, either once in the future, or daily, weekly, or monthly.
This functionality is unique to Adalysis and is not available in Google Ads or Microsoft Advertising.
Create Responsive Search Ads (RSA) from ETA
A powerful tool will help you to convert your Expanded Text Ads (ETAs) to RSAs in a fraction of a second. Just select your ads and in the Tools menu select Create RSA from ETAs. You can choose if you want to create a fully pinned equivalent of the original ETA or leave all the assets inherited from RSA unpinned. Alternatively, in the Adgroups section, you can convert ETAs to RSAs based on certain performance criteria such as impressions, CTR and others.
This tool will help you add multiple headlines or descriptions (if they don't already exist) to all selected RSAs. The existing assets will be left as is.
Manage Responsive Search Ad Assets in Bulk
In the Google Ads interface, you can only manage your RSA assets at an ad level i.e., you need to work through each of your RSA individually. In Adalysis, we offer a number of features that allow you to see aggregated data for your assets across all or selected campaigns and ad groups and manage them in bulk - edit, pin, unpin or delete.
Copy and Edit Dynamic Search Ads in bulk
Adalysis provides a very flexible and powerful tool that allows you to quickly copy existing Dynamic Search Ads and make changes to get another version of the ads (e.g., for running an A/B test).