Managing Your Ad Tests

Performance Boost Projections
1. What are the performance boost projections? To help you understand the impact of pausing a loser Ad, Adalysis calculates (for every tes...
Sat, 9 Sep, 2017 at 9:17 AM
Ad Testing Thresholds
How Thresholds affect Single-adgroup Testing In a single-adgroup test, a threshold defines the minimum performance each Ad must have, or a statis...
Thu, 11 Oct, 2018 at 11:03 AM
Ad Testing Metrics
This guide will go over the following: 1. What are the Testing Metrics 2. How to use the Metrics Data to make Testing Decisions  3...
Fri, 8 Sep, 2017 at 12:22 PM