Managing Your Ad Tests

Performance Boost Projections
What are the performance boost projections? To help you understand the impact of pausing a loser Ad, Adalysis calculates (for every test result)...
Thu, 27 May, 2021 at 5:15 AM
Ad Testing Thresholds
How Thresholds affect Single-adgroup Testing In a single-adgroup test, a threshold defines the minimum performance each Ad must have, or a statistic...
Tue, 27 Sep, 2022 at 4:09 PM
Ad Testing Metrics
This guide will go over the following: 1. What are the Testing Metrics 2. How to use the Metrics Data to make Testing Decisions  3. Can som...
Tue, 27 Sep, 2022 at 4:09 PM