Ad groups with too many ads

Modified on Tue, 3 Dec at 1:19 PM


Adalysis checks your account every day and alerts you to any ad groups that more than three active ads. (This is because Google limits the number of responsive search ads per ad group to three.) You can customize the threshold to suit your needs.


You'll see the alert under Alerts > Ads on your dashboard. Click on the alert to review the list of affected ad groups.


Option 1: Pause ads in bulk


To reduce the number of ads in multiple ad groups, please use the bulk tool under Tools > Pause ads. Adalysis offers you several options:

  • Pause a number of the worst-performing ads in each ad group, with a specific performance metric. 
  • Leave only a specific number of ads in each ad group, pausing all the worst-performing ads.
  • Pause all duplicate ads or all ads in selected ad groups at once.


With both of these options, you can skip ads based on their type (RSA, DSA, etc.) or a pre-assigned label.




Option 2: Pause ads individually


To pause the ads individually, click on the ad group name, then select and pause the ads as needed. Cycle through the ad groups with the arrows as as shown below:




Option 3: Customize the alert


You can customize the number of ads that will trigger this alert. Just change the number in the filter and click Save

Customized filters can be recognized by the icon next to their name. To reset your filter at any time, click Reset to default








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