Adalysis Help Portal

Overview 3

• Getting Started
• Using the Dashboard
• Access Adalysis for Microsoft Ads

Customizing Adalysis 7

• Audit Settings
• Creating Custom Alerts
• Automation Settings
• Snoozing alerts
• Your Team Members

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Performance Insights 4

• Overview
• Performance Analyzer
• Performance Monitors & Alerts
• Account Performance

Budget Management 3

• Manage your Budgets like a Pro
• Handling Budget Optimization Opportunities
• Target Budget Pacing and Alerts

Quality Score 4

• Quality Score Management
• Keywords with critical quality score drops
• Adgroups with quality score issues
• Auditing an Account using the Quality Score Data

Search Terms 2

• Managing Search Terms
• Analyzing the Search Terms N-Gram Data

Display Placements 1

• Managing Placement Data & Exclusions

Landing Pages 1

• Landing Pages Analysis

Bidding 3

• Overview
• Ad schedules performance and bid adjustments
• Bid adjustments map

Managing Location Targeting 1

• Managing Locations at Scale

Reporting 4

• Overview
• Set Up Data Studio Before You Start | 3—5 Minutes
• FAQs
• Why is Adalysis using Data Studio for PPC Reporting?

Campaign Alerts 4

• Campaign Network Targeting
• Campaign User Location Options
• Campaign Search Partners traffic
• Campaign Ad Rotation Setting

Ad Alerts 11

• Disapproved image ads
• Disapproved text ads
• Adgroups with no ads
• Adgroups with one ad
• Failed automatic replacement of loser ads

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Keyword Alerts 14

• Duplicate (or Similar) keywords
• Keywords conflicts
• Adgroups with no keywords
• Keywords with poor conversions
• Fixing keywords with incorrect match types

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Negative Keyword Alerts 4

• Negative Keywords that wrongly use the Modified Broad Match Type
• Refactoring Repetitive Adgroup Negative Keywords
• Search Campaigns Not Using Negative Keywords
• Refactoring common campaign-level negative keywords

Search Terms Alerts 4

• Duplicate Search Terms
• Potential new keywords to add (from search terms)
• Potential negative keywords (from search terms)
• Potential negative keywords (from N-Gram search terms)

Display Placements Alerts 3

• Placements with poor conversions
• Excluding mobile apps traffic
• Excluding sensitive content label placements

Landing Pages Alerts 3

• Broken URLs
• Landing pages that need improvement
• Landing pages that don't convert well

Ad Extensions Alerts 3

• Ad Extension Overview
• Ad extensions that are not fully approved
• Disapproved ad extensions

Bid Suggestions 4

• Bid Adjustments Recommendations
• Keyword bid suggestions
• Keywords below the recommended bid
• Bidding Changes Review Reminders

Shopping Campaigns Alerts 2

• Bid suggestions for product groups
• Underperforming product groups

Performance Max Campaigns Alerts 2

• Performance Max Assets Alerts
• Performance Max Asset Groups Alerts

Overview 1

• Introduction to A/B Ad Testing in Adalysis

Single-Adgroup Ad Testing 6

• Single-Adgroup Testing
• Working with Automated Test Results
• Working with Manual Test Results
• Automatic Pausing of Losing Ads
• Difference between Automated and Manual Testing

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Multi-Adgroup Ad Testing 6

• Multi-adgroup Testing Overview
• Multi-Adgroup Testing using Patterns
• Multi-adgroup Testing using Image Ads Labels or Image Size
• Multi-Adgroup Testing using Labels
• History of Multi-Adgroup Test Result Changes

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Managing Your Ad Tests 3

• Performance Boost Projections
• Ad Testing Thresholds
• Ad Testing Metrics

Ad Testing FAQs 10

• What Date Range does Adalysis use for Ad Testing?
• What is the Ad Enabled Date, and where does it come from?
• When does Adalysis run the Automated Daily tests?
• What is a Test Confidence?
• Can I include paused campaigns in the analysis?

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Testing RSA Ads 1

• How to A/B Test Responsive Search Ads

Campaigns 1

• Campaign Builder

RSA Tools 9

• Create Responsive Search Ads (RSAs) in bulk
• Manage Responsive Search Ad Assets in Bulk
• How to convert ETAs to RSAs
• Populate Adgroups with no RSAs
• Handling disapproved RSA assets

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Ads Tools 5

• Creating Dynamic Search Ads and Call Ads in Bulk
• Copying and Editing Ads in Bulk
• Editing Ads in Bulk
• Pausing Ads in Bulk
• Scheduling Ads

Keyword Tools 3

• Moving Keywords to New Adgroups - SKAG (Single Keyword Adgroups)
• Bulk changing keyword match types
• Analyze Keyword Match Type Distribution and Performance

General Overview 6

• Campaign Overview
• Ads Overview
• Keywords Overview
• Negative Keywords Overview
• Display Placements Overview

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Profile & Billing 6

• Updating email addresses
• Viewing invoices
• Add company details to the invoice
• Updating your credit card
• Combining a Microsoft Ads or Google Ads account to existing subscriptio

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