Keyword Management

Moving keywords to new adgroups
Analyzing your PPC performance you may find that some keywords have low Ad Relevance, which negatively affects your Quality Score and leads to higher ...
Wed, 16 Aug, 2023 at 4:42 PM
Changing keyword match types
There are times when you need to change the match type of tens, hundreds, or even thousands of keywords at once. For example, you notice that your ...
Wed, 16 Aug, 2023 at 4:42 PM
Analyzing keyword match type distribution and performance
To quickly see the performance of your keywords split by match types and track dynamics, use the Dashboard → Keywords Inspector.   1. To analyze...
Wed, 16 Aug, 2023 at 4:42 PM
Negative keywords tools
Tue, 1 Aug, 2023 at 3:00 PM