Adalysis alerts help you stay on top of account health and performance. We’ve prebuilt 100+ alerts for all the most common issues, so you don’t have to spend hours on setup. You can also create your own custom alerts.
For example, you may want to create a custom alert to flag keywords with a CPC or CPA above your target value, or ad groups with significantly higher ROAS than others in the same campaign.
You can create custom alerts in Audit settings or by setting up a filter. Both approaches work in the same way.
Create custom alerts in your Audit settings
- Go to Audit settings, in the top-right of your screen.
- Choose the type of Google Ads entity (campaigns, ad groups, ads, etc.) you want to monitor, then click the gear icon next to its title.
- Click Add new custom alert.
- Choose a name for your alert, then select the date range and conditions you want to monitor. You can also set automated actions, which are context-sensitive.
- Click Save.
Before saving your custom alert, you'll be asked if you want to enable this alert for the current account only or any other accounts.
Create custom alerts with filters
- Choose the section where you want to trigger your custom alert. (For example, you can set alerts at the campaign level in the Campaigns section, and at the search term level in the Search terms section.)
- In the Filters menu, click Create filter...
- Define the filter based on the conditions you want to monitor.
- On the right, select the date range for your filter.
- Click Save.
From now on, you'll be notified in the Custom alerts column of your Adalysis dashboard whenever the data updates and matches your custom criteria.
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