Manage locations at scale

In Google Ads, it's difficult to see location performance across multiple campaigns, as data is only available at the account level or per campaign. This is where Adalysis can help.

Geo heatmap

You can find this feature on your dashboard, under Performance > Geo heatmap. Customize the map to your needs and click Apply:

• A campaign or group of campaigns based on their type, name, or label
• A date range
• Location type, such as country or city 

Once the heatmap has been generated, you can view the data by different metrics such as clicks and conversions. Then, choose to view your data as bubbles or colors. 

Location breakdown

Scroll down below the heatmap for location breakdown. This helps you to quickly compare performance for all campaigns running in a given location. Click View breakdown to exclude or target locations. 

Please note: Once the location is targeted, you can make bid adjustments in Segments > Locations.