Adalysis tracks pacing in real-time and projects future spend based on your chosen settings. This means you can hit your spend targets with confidence, making over- and underspending a thing of the past. Smart automation means no spreadsheets or manual checks.
Set your target budget at the account, campaign or campaign group level to view budget pacing data.
Define budgets, alerts and actions
Go to your dashboard and choose Budgets. Then, click the Target budget pacing tab.
For account-level targets, enter your budget in the Monthly target budget field. Add campaign-level targets by clicking Add campaign target budget.
You can also define Pacing alerts and actions on this screen.
Pacing alerts and actions
Adalysis alerts and automated actions mean no manual checks - and no over/underspending. Here are the available options:
- Get an alert when the spend reaches a specific percentage of your target budget.
- Get an alert when your account is underspending, based on a percentage of your target and day of the month.
- Get alerts within Adalysis and/or via email.
- Pause campaigns automatically when the spend reaches your target.
- Reenable paused campaigns on the first day of the month.
View target budget pacing
You can see the latest pacing information on your Accounts overview, as well as the main dashboard overview.
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